DriveItNow tops 4 billion online payment quotes

DriveItNow, the leader in online pre-qualified monthly payment marketing technology, announced it has reached the milestone of over 4 billion monthly payments quoted to online car shoppers since the service launched in 2008.

DriveItNow’s patent pending truPayments calculation engine is now generating almost 200 million payment views a month, creating thousands of credit qualified leads for hundreds of automotive dealer websites and digital retailing platforms, such as Dominion Dealer Website Services, AutoByTel’s Payment Pro, and GoMoto’s Xpress Shopping in-store Kiosks.

Pre-qualified monthly payments are instantly calculated using the car shopper’s actual credit bureau, trade-in equity, bank & OEM finance/lease programs and VIN specific dealer inventory. Displayed payments meet federal, state and OEM compliance requirements. Credit bureau data is retrieved without requiring an SSN or DOB and with no impact on the shopper’s credit score.

“As a dealer and online lender, we know from first-hand experience, not surveys, what it takes to engage online car shoppers,” said Tarry Shebesta, President of DriveItNow. “Our direct-to-consumer sales experience gives DriveItNow an edge over other digital retailing services.”

DriveItNow also offers the industry’s only patent pending Shop-By-Payment service giving car buyers an instant list of all new and used vehicle makes and models they can buy based on their credit and desired monthly budget.

“Shopping for cars based on the consumer’s credit and monthly budget creates a realistic expectation of what they can buy,” noted Shebesta. “Shop-By-Payment gives dealers the ability to engage shoppers further up in the buying funnel and generates conquest sales opportunities.”


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